Wildcard for agencies

Turn AI search into a service your agency can run.

Run AI search across every ecommerce client with separate workspaces, shared delivery workflows, clear approvals, and reporting built for client conversations.

  • Separate client workspaces with portfolio-level visibility
  • Shared delivery, review, approval, and reporting workflows
  • Partner economics and support designed for agency scale

Commerce teams building with Wildcard

Dosaze
Gainful
Oobli
The Pod Company

Learn about Agency Partnership

Illustrative agency workspace

Client portfolio

This week

Northstar Skin

Beauty

Client review

Product page drafts

Field Supply

Outdoor

Publishing

Collection updates

Rest House

Wellness

Measuring

Monthly report

Delivery queue

Across workspaces
DraftingIn reviewApproved

Agency brief

Review client decisions before the next delivery call.

Priorities stay attached to evidence

Client reporting

Show the work, the decision, and what changed.

Give clients more than a slide of isolated rankings. Each report can connect the market signal to the work your team delivered, the approval trail, the live change, and the outcome that followed.

See documented customer proof

Monthly client review

Illustrative proof-of-work view

Evidence attached

Observed

Answer and source changes

Delivered

Approved work and live URLs

Measured

Traffic and commerce outcomes

01

Opportunity identified

Source and prompt evidence saved

02

Product detail updated

Client approval and revision recorded

03

Change published

Live destination and date preserved

04

Outcome reviewed

Visibility and commerce context compared

Clear ownership

Wildcard runs the system. Your agency leads the engagement.

Keep the responsibilities explicit so clients know where the platform ends and your strategic value begins.

Wildcard handles

  • Prompt, product, citation, and competitor tracking
  • Evidence capture and opportunity detection
  • Shared roadmaps, drafting tools, and workflow status
  • Approval records, publishing history, and measurement views

Your agency owns

  • Client strategy, positioning, and program priorities
  • The relationship, delivery cadence, and commercial scope
  • Brand judgment, final quality control, and stakeholder alignment
  • Who approves, who publishes, and how results are communicated

The delivery model

One loop from signal to client outcome.

Replace one-off audits and disconnected content tasks with a repeatable service your team can scope, operate, and explain.

  1. 01

    Tracking

    Monitor client prompts, product mentions, sources, competitors, and answer changes.

  2. 02

    Roadmap

    Turn visibility gaps into prioritized work by client, product, owner, and expected outcome.

  3. 03

    Drafting

    Create source-backed product, category, comparison, and outreach drafts inside the brief.

  4. 04

    Approval

    Route work through agency and client reviewers with context, comments, and clear status.

  5. 05

    Publishing

    Send approved work to the client stack while preserving publication and revision history.

  6. 06

    Measurement

    Read delivery, visibility, citations, traffic, orders, and revenue together where available.

Partner economics

Economics that support delivery, not replace it.

Build the client program around your strategy and services. Current partner terms can add revenue when you introduce a new customer or move an existing client onto Wildcard.

Eligibility, attribution, payment timing, and term length are set in the partner agreement. Current terms may change and are not guaranteed forever.

Net-new referral

15%

Current program term for eligible customers newly referred to Wildcard.

Client migration

25%

Current program term for eligible existing clients your agency migrates.

Who is a fit

Built for agencies that want to own the outcome.

The strongest fit is a team that already knows how to turn evidence into client strategy and wants a better system for delivering it at portfolio scale.

Ecommerce specialists

Teams working close to product catalogs, merchandising, content, and conversion.

Search and content agencies

Teams extending an existing SEO or content practice into AI discovery and shopping.

Embedded growth partners

Teams that participate in planning, production, approval, and executive reporting.

Operators with a portfolio

Teams ready to standardize delivery while preserving each client’s context and voice.

FAQ

Before you build the service.

Practical answers about workflow, ownership, reporting, and current program terms.

Is Wildcard an affiliate program for agencies?+

No. The agency program is built around client delivery. Your team uses Wildcard to run a repeatable AI search service across tracking, prioritization, production, approval, publishing, and measurement. Current referral terms can complement that operating model, but they are not the product.

Can we manage multiple clients from one place?+

Yes. The agency workflow is designed to give your team a portfolio view while keeping each client workspace, catalog, roadmap, approval history, and reporting context separate.

What can we show clients in reporting?+

Reports can connect prompt visibility, citations, competitor movement, completed work, publication history, referral sessions, orders, and attributed revenue where the necessary data is available. Every report keeps the underlying evidence accessible for review.

Does Wildcard publish changes without approval?+

No. Drafts stay separate from live work. Your agency and client can define who reviews, who approves, and who publishes. The workflow keeps source material, comments, status, and publication history together.

Who owns the client strategy and relationship?+

Your agency does. Wildcard supplies the tracking, evidence, workspace, drafting tools, and measurement layer. Your team owns positioning, priorities, client communication, final quality control, and the commercial relationship.

How do the current partner economics work?+

Current program terms offer 15% for net-new customer referrals and 25% for eligible client migrations. Eligibility, attribution, payment timing, and term length are confirmed in the partner agreement. These terms are current program terms and are not guaranteed to remain unchanged forever.

Can we start with one client?+

Yes. A focused first engagement is often the clearest way to establish the service, define approval roles, and build a reporting rhythm before rolling the model across a larger client portfolio.

The agency operating model

Build an AI search practice your clients can see working.

Bring your client mix, current delivery model, and reporting requirements. We will map how Wildcard can fit the way your agency already operates.