Backed by Y CombinatorGet your products mentioned inChatGPT Shopping
The AI SEO platform designed for ecommerce brands
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Works with major ecommerce platforms
Track how Brand, SKUs & Collections appear in AI search
Understand where AI engines mention your products (or don't) and how you rank against competitors.
AI mentions over time
Product Performance
Monitor where your products appear in AI shopping results and measure impact across your entire catalog.
Query Intelligence
Discover which shopping questions surface your products and identify gaps.
Attribute Optimization
Analyze how AI assistants describe your products and refine your data feeds.
Competitive Position
Track category leaders and understand what drives their visibility in AI shopping.
Turn Insights into Actions. Rank Higher.
Your products get hidden from AI search results. Wildcard finds the gaps and fixes them automatically.
Weak product data
67% of products lack the attributes AI needs to recommend them
WildcardEnrich & optimize PDPs
Enrich product pages with structured data — attributes, specs, and descriptions formatted the way AI engines expect to see them.
Thin on-site content
Collection pages and FAQs are the most cited sources in AI shopping results
WildcardBuild blogs, collection pages & FAQs
Create and optimize on-site content that gives AI engines the context they need to surface products for the right queries.
Missing from the web
Competitors average 43 more external mentions
WildcardEarn backlinks, Reddit mentions & blog coverage
Build off-site signals — backlinks, forum mentions, and editorial coverage — to tell AI engines that products are trusted and worth recommending.
No way to know if it's working
Changes reflect in rankings within 24–48 hours
WildcardMeasure impact on rankings
Track how each action moves rankings across every AI engine. Take a data-driven approach to improve visibility.
Make sales directly in ChatGPT
Partner with Wildcard to stay at the edge of AI commerce.
Enable instant checkout with OpenAI's Agentic Commerce Protocol (ACP).
FAQ
AI Shopping and Generative Engine Optimization are new. Here's what to know.
How does Wildcard track product rankings in ChatGPT?
Wildcard monitors how ChatGPT responds to thousands of high-intent shopping queries across different buyer personas. We track which products are mentioned, their ranking position, and the context in which they appear—giving you a complete view of your visibility in AI shopping.
What platforms does Wildcard integrate with?
All major ecommerce platforms including Shopify, BigCommerce, Magento, WooCommerce, Square, and more. We can also integrate with custom platforms through our API.
Can I customize personas and prompts?
Yes. Wildcard allows you to customize personas and prompts to fit your brand and products.
What is ACP and do I need it?
ACP (Agentic Commerce Protocol) enables instant checkout directly in ChatGPT. While it's not required to use Wildcard's analytics, we recommend implementing it to capture sales when shoppers are ready to buy. We handle the entire technical implementation for you.
How is this different from traditional SEO?
AI shopping works fundamentally differently than search engines. Instead of ranking web pages, AI assistants recommend products based on product attributes, reviews, and authoritative sources. Wildcard helps you optimize for these AI-specific ranking factors.
Can I track competitor products?
Yes. Wildcard lets you monitor competitor products alongside your own, showing you where they rank, what queries they win, and what attributes or sources give them an advantage. This helps you identify gaps and opportunities in your category.
Win ChatGPT Shopping
Wildcard empowers e-commerce teams to turn AI traffic into sales.
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